Choose Your Plan

The Starter plan is free forever: sign up without a card and get 20 one-time credits once your email is verified, with no watermark. It includes the Create and Play surfaces; scheduling and the other Scale tools need the Pro plan or above, or the 7-day free trial. Paid plans: $19/month (Creator, 380 credits), $49/month (Pro, 980 credits), $99/month (Max, 1,980 credits). Annual billing saves up to 17%.

Credits are shared across image generation, video generation, Studio reels, UGC ads, the video editor and the posts the social autopilot creates. Scheduling a post spends no credits. 1 credit = $0.05. Image generation costs 2 to 12 credits per image depending on model and resolution. Video generation costs 5 to 887 credits per clip depending on model, duration, resolution and audio; the cheapest 5-second clip is 10 credits. Every generation shows its exact cost before you confirm.

Yes. Pick Creator, Pro or Max and try it free for 7 days with 120 credits. You add a card, pay $0 today, and we email you 2 days before the first charge. Cancel before then and you pay nothing. Prefer not to add a card? Sign up anyway and get 20 free credits.

Yes. You can upgrade, downgrade or cancel at any time through the billing portal with no cancellation fee. Upgrades apply immediately and are prorated; downgrades and cancellations take effect at the next billing cycle.

Monthly subscription credits reset at the start of each billing cycle and do not roll over. Purchased credit packs (200 credits for $10) never expire and are kept across billing cycles. Subscription credits are always spent first.